THE FUTURE HAS LANDED! Sprint wanted to reach out to decision-makers in the B2B market and tell them about the tremendous possibilities available to businesses through Sprint’s M2M (Machine to Machine) technology. This Sprint group and their capabilities can come off as a bit dry and boring at first glance, so they commissioned a team to deliver this message with some wow power.
We made this animated video which brought many different applications to life in a stylish way, using CGI animation and tying into the look of Sprint’s “White World” campaign. It’s gotten a great response, and helped to bring this exciting technology the respect and interest that it deserves.
My role: Writer